The News Room

FORD ADDS GOOGLE MAPS ‘SEND TO SYNC’

SERVICE TO BEAM DRIVING DIRECTIONS INTO

CAR; NO EXTRA COST



Ford adds Google Maps to its ‘Send to SYNC’ feature, allowing drivers to send destinations from Google Maps to their Ford



processed into audible turn-by-turn directions, eliminating the need to bring printed maps into the car and helping drivers

keep their hands on the wheel and eyes on the road

Drivers download destination information into the vehicle via their Bluetooth-enabled mobile phones; the information will be



extra hardware, software updates or costs are required

DEARBORN, Mich., June 8, 2010 – Drivers who enjoy the convenience of Ford SYNC® with Traffic, Directions & Information

(TDI) soon will be able to select a destination on Google Maps and send it to their Ford, Lincoln or Mercury vehicles.

‘Send to SYNC’ is a new capability added to the Ford Service Delivery Network, the company’s cloud-based architecture, which

provides a suite of voice-activated services accessible through a customer’s mobile phone.

“Printing paper directions from a website is a relic in our digital age,” said Doug VanDagens, director of Ford Connected Services

Solutions Organization. “With Send to SYNC, you can map a destination at home, at work – wherever you have connectivity – and

when you get to your car, it already knows where you want to go. It’s convenient and it eliminates the waste and distraction of

paper maps, conserving resources while helping drivers keep their eyes on the road.”

The SYNC TDI application leverages a customer’s mobile phone voice plan and the vehicle’s integrated GPS receiver to deliver

location-based services, such as driving directions or business searches, and on-demand information such as horoscopes, news,

movie listings and stock quotes. Since these services, including the new Send to SYNC functionality, are cloud-based, no vehicle

updates are required and they will be available to all owners who have registered for TDI services through

When users visit Google Maps on the web to find locations, they will have the option to send a selected destination to their Ford,

Lincoln or Mercury vehicle via a “send” menu on the site. Once in the vehicle, the driver connects to SYNC TDI using the

“Services” voice command, and when prompted, confirms the request to download the Google Maps destination into the vehicle.

The optimal route is calculated in the cloud using the latest traffic information, downloaded to the vehicle and navigation guidance

begins. If the vehicle is equipped with a map-based navigation system, the destination point is downloaded directly to that system,

which then calculates the route based on the in-vehicle navigation preferences set by the driver.

“Our cloud-based service network is helping deliver constant improvement for our customers, and has become a key reason why

Ford leads the industry with SYNC,” said VanDagens. “We’re proud to be working with Google to bring this new capability to

SYNC.”

The Google Maps ‘Send to SYNC’ capability launches later this month. Ford is currently the only automaker offering this capability

without requiring a paid subscription to a telematics service.

‘Send to SYNC’ launches later this month and will be available for existing 2010-11 models equipped with SYNC TDI; nowww.syncmyride.com.

FORD ADDS GOOGLE MAPS ‘SEND TO SYNC’ SERVICE TO BEAM DRIVING DIRECTIONS IN... Page 1 of 2

http://media.ford.com/article_print.cfm?article_id=32772 6/8/2010

vehicle through the cloud-based SYNC® Traffic, Directions & Information (TDI) app